2013 Color of the Year.............. EMERALD!!!!! According to Fawn Chang, Exciting Colors! Emerald is a rich, natural, jewel-tone green. Pantone, the world's global color matching leader, announced the color that we are being drawn to need. Based on research and experience, Pantone's experts determine the color of the year from what they see on the runways from designers, in our global economic climate and our social enviroment. Color is medicine and what the world needs now is Emerald. "Green is the most abundant hue in nature - the human eye sees more green than any other color in the spectrum," Leatrice Eiseman, executive director of the Global Pantone Color Institute, said in a press release. "It's also the color of growth, renewal, and prosperity - no other color conveys regeneration more than green. For centuries, many countries have chosen green to represent healing and unity."